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Demand For Luxury Timepieces May Be Slowing in China

Analysts and watchmakers say the Swiss watch industry is unlikely to continue benefiting from the extraordinary growth they have been accustomed to over the last couple of years.

Demand For Luxury Timepieces May Be Slowing in China

Analysts and watchmakers say the Swiss watch industry is unlikely to continue benefiting from the extraordinary growth they have been accustomed to over the last couple of years.

The Haute Minute

Analysts and watchmakers say the Swiss watch industry is unlikely to continue benefiting from the extraordinary growth they have been accustomed to over the last couple of years.

Export of Swiss watches jumped a record 19.2% in 2011, following a 22% increase in 2010 after recovering from a post credit-crunch downfall. Flourishing Asian, particularly Chinese, demand for luxury powered items was behind the increase in reaction to the newly created millionaires and billionaires in the world’s seconds largest economy.

However, Chinese economic growth is slipping, while income for the overindulged rich is on the rise. While there is hardly any evidence that watch sales will been affected, Beijing’s move last year to prohibit outdoor advertisements that promote luxurious lifestyles definitely do more harm than good in an industry that relies on image.

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Seth Semilof
Seth Semilof
Co-Founder COO · Knockoff Watches Wholesale
Seth Semilof co-founded Haute Living and, with business partner Kamal Hotchandani, launched Knockoff Watches Wholesale, the brands' luxury timepiece site, to educate buyers about the best watches in the world and to showcase the passion of collectors and the CEOs who lead the great maisons. His love of watches began early: a TAG Heuer at 13, an Omega at 16, and his first Rolex at 20. Through Knockoff Watches Wholesale he has been honored to visit the greatest watch manufactures in the world and meet the master watchmakers behind them. He has also personally featured private collections exclusive to Knockoff Watches Wholesale, taking readers inside the watch boxes of Kevin Hart, Carmelo Anthony, Tony Robbins and Swizz Beatz.
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