TAG Heuer Participates In The Steve Nash Foundation Showdown In NYC

On June 24, TAG Heuer joined a selection of some of the NBA’s greatest players and soccer all-stars for the Steve Nash Foundation Showdown, a unique pick-up soccer match in New York City’s Sara D. Roosevelt Park.

The Steve Nash Foundation Showdown is a unique charity soccer match led by eight-time NBA All-Star and two-time league MVP Steve Nash that raises funds for critical needs services for kids. The event brought out a full spectrum of all-time greats from both professional soccer and basketball, including Alessandro Del Piero, Luol Deng, Matthew Dellavedova, Chris Mullin, Giuseppe Rossi and many more.

Jean-Claude Biver, CEO of TAG Heuer and President of LVMH Watches, believes the Steve Nash Foundation and the Steve Nash Foundation Showdown epitomize the standards and values of the brand, stating “Steve Nash is a true sports legend, and the spirit and determination that brought him that title truly exude TAG Heuer’s DNA and #DontCrackUnderPressure mentality. “

After the match, TAG Heuer’s iconic sports watch, the Aquaracer was awarded to a handful of players that embody the brand’s #DontCrackUnderPressure mentality. Soccer legend Alessandro del Piero received the Spirit of Showdown Award, while the Most Valuable Player Award was given to John Nash, Steve Nash’s father. Steve Nash also received his own Aquaracer after the event.

Adrienne Faurote

Editor in Chief · Knockoff Watches Wholesale

As a former New Yorker, now a “Miamian,” Adrienne Faurote joined Haute Living in August of 2021. She currently serves as the Haute Media Group Editor-in-Chief, overseeing all editorial platforms within the Haute Media Group while also maintaining her role as Fashion, Jewelry Watch Director. Prior to her position at Haute Living, Faurote was the Market Editor at Marie Claire Magazine US, amassing over ten years in the industry, becoming an authoritative voice in all things fashion, jewelry, and watches.